| Metrics | Benchmark | Your Results | Action |
|---|---|---|---|
| Open Rate (Email #1) | 45-55% | □ Test different subject lines | |
| Open Rate (Email #2) | 35-45% | □ Test different subject lines | |
| Open Rate (Email #3) | 30-40% | □ Test different subject lines | |
| Open Rate (Email #4) | 20-25% | □ Test different subject lines | |
| Open Rate (Email #5) | 20-25% | □ Test different subject lines | |
| Click Rate (All Emails) | 10-15% | □ Make CTA more prominent | |
| Recovery Rate | 10-15% | □ Test incentive amount/timing | |
| Revenue Per Recovered Cart | 1.1x Normal AOV | □ Add cross-sell opportunities | |